My Animated Logo

For this project, I chose to animate my logo with a playful yet professional feel to match the style of my brand. I have all the elements of my logo animate together to draw the eye in a satisfying way. I used different techniques like squash and stretch for the rings and a slight overshooting for the head, showing off the playful aspect of my brand. I also animated the words using After Effects to match another aspect of my brand’s style.